Gentle Milk Mask

Gentle Milk Mask

Suggested retail price: $67.60
Description: Mild cleanser and mask in one. Specially formulated for thin, sensitive, irritated, allergy-prone, oily, or problematic skin. Highly antioxidant formula gently cleans, tones, and disinfects while delivering moisture and nutrients. Smooths skin. Improves texture, firmness, and elasticity to the face, neck, and décolleté.
Skin Care Step: CLEANSE
Size: 5 oz (150 ml) Retail
MULTI-TASKING OPTIONS: cleansing milk | gentle mask | hand & body lotion | overnight cream for sensitive skin
This product can be purchased at a discount as part of our Backbar Bundles: 15% off for Gold, or 12% for Silver.

Apply a pea-sized amount of product to face, neck, and décolleté. As a cleanser: massage for 1 minute to dislodge dirt and stimulate the epidermis. Remove remaining product with a damp towel or rinse off with warm water. As a mask: continue massaging for 3-4 minutes. Apply a warm compress if desired for up to 10 minutes. Remove remaining product with a damp towel or rinse off with warm water.

For all skin types: gently cleans, tones, moisturizes, improves skin texture, firmness, and elasticity. For acne, sensitive, thin, or skin with other issues: gentle formula tones, nourishes, and disinfects while combatting dryness.


Obliphica. An oil high in essential fatty acids that is extracted from the sea-buckthorn berry. Accelerates recovery of damaged and burnt skin. Rejuvenates, hydrates, exfoliates, and softens mature skin and healing tissues. Indicated for wrinkles, freckles, pigment spots, and acne.

Witch hazel. Extract of hamamelis has powerful antibacterial and antifungal properties. Strengthens vascular walls, improving blood flow. Minimizes pores and refreshes skin.

A form of vitamin C. Stabilizes acidity. Acts as an antioxidant, anti-aging, and anti-inflammatory agent. Minimizes signs of aging, lightens skin, and increases elasticity.

Beta-hydroxy acid. With its antibacterial properties, it cleans pores and penetrates the deep layers of hair follicles to combat acne and help prevent future flare-ups.

Synthesis of menthol and lactic acid. Significantly improves blood flow to tissues and acts as a high performance cooling agent. Provides a soothing effect, especially to irritated or acne-prone skin.

Aloe Vera extract. Vitamin-rich ingredient soothes and softens irritated skin. Moisturizes without creating excessive shine or clogging pores. Restores elasticity and promotes cell regeneration. Ideal for oily and problematic skin.



These products are similar in that they are both extremely multi-tasking. Each acts as a cleanser, a mask, and even an overnight mask. Both have gentle acids that help to chemically exfoliate the epidermis exposing fresh new layers of skin for the most beautiful complexion. They can also each be personalized by incorporating our AddMe cocktails as your ProMe Pro sees fit.

The major difference between the two milk masks is in their active ingredients, specific which acid each offers. The Gentle Milk Mask includes Salicylic Acid and Menthyl Lactate (which has Lactic Acid in it), while the Cleansing Milk Mask includes Glycolic Acid but also acne-fighting Salvia Officinalis, soothing Evening Primrose Oil, and Thymus Vulgaris Oil to help regulate oil production. Depending on the specific skin issue or goal, sometimes one of these formulas will work better than the other. Other times for the best results, it makes sense to use both products, alternating them and how they are applied. For example, one of them can be used as a cleanser the same day that the other is applied as a mask. Then, they can be switched. Your ProMe Pro can advise you on the best products and application to suit your skin.

Yes. Your ProMe Pro can perfectly enhance the Gentle Milk Mask formula to suit your skin’s needs by custom blending one or more AddMe products with it.

Absolutely not! Our products are never tested on animals.

Your ProMe Professional can create personalized ProMe products—precisely suited to your skincare needs and goals—that you can use to elevate your home skincare routine.

You can purchase these products in person at the end of your service, or your ProMe Pro may offer remote consults (through a video or phone consultation).

Products are available individually or in a ProMe kit of products we call Hug in a Box. You may purchase your Hug-in-a-Box Kit and receive it at the salon, curbside, or have it delivered right to your door.

As your skin or your goals change, your ProMe Pro can customize almost unlimited options to expand or adjust your skincare routine at home.

Yes. There are no parabens in any of our products.

After opening, your ProMe products can be safely used for 24 months.

Definitely. We evaluate every client’s skin, then custom-blend products to address their individual skin concerns or goals, including acne or other teen skin issues.

Yes, they can. Each of our four masks affect the skin differently. All* can be enhanced using our AddMe products as needed. (*Except in the case of the U Mask, where the AddMe formula must be applied to the face before applying the mask as a layer on top.) If you’re one of our ProMe Professionals, you can feel free to check out our protocols to see various ways that more than one mask can be incorporated into a single service.

Definitely. A number of our products are ideal for use with electrical facial treatments, micro-needling, and other mechanical treatments. Although it is crucial to check the manufacturer’s directions, both our AddMe Meso Skin formula and our Arctic Gel Mask are especially suited for use as a contact gel during machine treatments.

Yes, they can. Our line includes everything needed for a full facial and more. A treatment can be as simple or complex as your ProMe Professional decides it should be. Most importantly, it will be custom-tailored to the needs of your skin.

If you’re one of our ProMe Professionals, you can feel free to check out our protocols to see a wide variety of ways to apply our products depending upon the needs and goals of your client.